IDA’s survey Hub has been designed to collect data for building evidence on various thematic areas in dentistry. This comprises 2 components – Survey Poll and Multicentric survey questionnaires. Until now, 16 survey polls and 1 multicentric survey study have been completed under this initiative.

An oral health surveillance system and oral health surveys are organized to evaluate and monitor future trends of the dental conditions and related general health problems to monitor progress of planned programmes. APJ ERIC will plan appropriate programmes and provide the following services/tasks:

About Us

Dr. APJ Abdul Kalam Research Centre’s - Survey Hub is your trusted partner for data collection, and analysis regarding your project / thesis / publication / product feedback and utilisation. We look forward to partnering with you at any level of assistance needed to support your research objectives. We also provide education and experiential opportunities to oral health researchers and students.

We are committed to delivering high quality survey data collection to agencies, hospitals, government, organizations, private companies, and researchers worldwide. We can help with customized project design, professional interviewing, data collection, data analysis, and report preparation. From proposal to analysis, we are available to advise and assist investigators during every step of the survey process.



The centre’s adaptability to continuously evolving technology and vast research landscape has made them the first choice of partners for outsourcing Market Research services in Dentistry.


Different Survey Research

The Survey Hub is a part of IDA's oral health policy. Survey centre collects and analyses data and other information on an extensive range in dental-related issues. The scientific studies which are designed utilizing sound methodology form the evidence for designing healthy policies in the field of Dentistry. Such policies will prove functional for professional practicing dentists, dental students and to the community as a whole.

1. Quantitative Research

Quantitative Research services let you quickly tap into our industry leading healthcare panel and create the data that you need. Our sophisticated survey design and techniques reduce fatigue, engaging respondents throughout the entire survey process. Need your data faster? APJ’s Research Survey Express Fielding delivers the same gold-standard quality, accuracy, and service that clients expect, but in half the fielding time. Ask our project team for more information.

How we do it?

Every quantitative project utilizes our internal research technology platform that seamlessly integrates data quality applications and redefines the standard for healthcare data collection workflow.

  • Self-Administered Online Surveys
  • Mobile App Administered Surveys
  • Computer-Assisted Personal Interviewing [CAPI]
  • WhatsApp surveys
  • Email Surveys
  • Telephonic surveys
  • Detail feedbacks
  • Online Focus groups
  • National / International Conference
  • Qualitative Observation
  • One-on-one interview
  • Record Keeping

2. Qualitative Research

Qualitative research is defined as a market research method that focuses on obtaining data through open-ended and conversational communication. This method is not only about “what” people think but also “why” they think so. We frame the questions so that the response goes beyond a simple ‘Yes’ or ‘No’. The moderator keeps personal biases aside to get true opinion about the project focus. The data collection process employs recordings and elaborate interview notes followed by expert data analysis.

Qualitative research is based on the disciplines of social sciences like psychology, sociology, and anthropology. Therefore, the qualitative research methods allow for in-depth and further probing and questioning of respondents based on their responses, where the interviewer/researcher also tries to understand their motivation and feelings. Understanding how your audience takes decisions can help derive conclusions in market research.

If the qualitative data is collected through a focus group or one-to-one discussion, there will be handwritten notes or video recorded tapes. If there are recording, they are transcribed before beginning the process of data analysis.

  • Conducting in-depth interviews – Open-ended questionnaires
  • Online survey
  • Focus on qualitative observation (deals with the 5 major sensory organs and their functioning – sight, smell, touch, taste, and hearing. This doesn’t involve measurements or numbers but instead characteristics.)

3. Business Research

Get the best business insights, data and information to maximize sales & profits. We bring you the best business research to gather detailed data and information to maximize the sales and profit of your business. Through this, we can help companies determine which product or service is most in demand.

  • New Product Development

A new product should only be developed when you know that you have a market for it. Our research methods will help you backup your vision with demand measurement. This step will aid in product development and successful product release.

  • Pricing Strategy

Want to know how to determine the best price for your company’s product or service? Decision making becomes easy on factors about whether to increase or decrease pricing and how the market and competition would react to this pricing change.

  • Student Satisfaction

See how your educational institution can improve academics and overall student life with in-depth student satisfaction surveys. Evaluate teachers, and get detailed information about how things work at the institution to unlock opportunities for growth.

Our Expertise

Capture quality data with APJ’s Research smart survey design and scripting technology to power your decision making. Our expert market research consultants work with you to design great, mobile-driven online experiences with a look and feel that truly represents your company brand, and the ability to build in any of a huge range of smart tools to get you what you need – first time, every time.

From fully bespoke visualisations to complex statistical analysis – fresh insights and the best new opportunities are revealed to your company/project through our data visualisation and analytics tools.

Reflect your corporate brand identity and deliver deeper, more engaging experiences for your respondents cost-effectively with our in-house market research survey scripting platform. Alongside a wealth of smart tool integrations, you control the look and feel of your survey to fit your exact specifications.

Quality Features

Types of Surveys

1. Online surveys:

One of the most popular types is an online survey. With technological advancement an online survey is becoming more popular. This survey consists of survey questions that can be easily deployed to the respondents online via email, or they can simply access the survey if they have an Internet connection.

2. Paper surveys:

As the name suggests, this survey uses the traditional paper and pencil approach. Many would believe that paper surveys are a thing of the past.

3. Telephonic Surveys:

Researchers conduct these over telephones. Respondents need to answer questions related to the research topic by the researcher.

4. One-to-One interviews:

The one-to-one interview helps researchers gather information or data directly from a respondent.

5. Cross-sectional studies

This type offers a researcher a quick summary of what respondents think at that given time.

6. Longitudinal surveys

Longitudinal surveys are those surveys that help researchers to make an observation and collect data over an extended period. There are three main types of longitudinal studies: trend surveys, panel surveys, cohort surveys.

7. Retrospective survey:

A retrospective survey is a type of study in which respondents answer questions to report on events from the past. By deploying this kind of survey, researchers can gather data based on past experiences and beliefs of people.